Creative Sphere Media
Client Case Study · Restaurants
Toscana Restaurant & Lounge · Arlington Heights, IL
Authentic family Italian in Arlington Heights. We turned a great kitchen into a fully-booked dining room — and a feed that reaches half the northwest suburbs.
SEO · GBPGet Found
Photo · ReelsLook Good
Social · ReachBe Memorable
25%sales growth
vs last year ↗
179Reservations booked via Google▲ 152.1% YoY
3,061Google Profile interactions▲ 26.5% YoY
359KFacebook reel views (6 months)▲ 3,955%
1,043Direction requests to the door▲ 63.2% YoY
Arlington Heights is packed with Italian spots — Francesca’s Tavola, Passero, Bar Salotto. Standing out takes more than good food.
02
The kitchen delivered every night — the digital presence didn’t reflect it. The feed didn’t sell the experience.
03
Reservations leaned on walk-ins and word of mouth, not new diners discovering Toscana on Google.
We built a topic-cluster SEO architecture around the dishes people actually search — homemade pasta, veal marsala, frutti di mare — optimized the Google Business Profile, and added schema so Google knows exactly what Toscana is.
+152.1%more reservations booked straight from Google179 bookings · May ’26 vs ’25
+63.2%more people requesting directions to the door1,043 directions · May ’26 vs ’25
A full content overhaul — professional dish photography, scroll-stopping reels, interior storytelling, and a consistent visual identity. Same kitchen, a completely different first impression.
Before
After · with Creative Sphere
Casual phone snapshots → cinematic, branded content with reels, ambiance, and a signature look.
We turned Toscana’s social into a discovery engine — reels that travel far beyond the regulars, growing the audience across the entire northwest suburbs.
359,426Facebook reel views in six months▲ 3,955% · reach far beyond the regulars
1,532Instagram followers & a steadily climbing audience+12.5% follower growth
Arlington Heights24.2%
Chicago, IL23.0%
Palatine, IL11.3%
Rolling Meadows10.9%
Mount Prospect8.5%
Schaumburg, IL7.7%
The bottom line
Reservations via Google+152%
Reel views (6 mo)359K
Reservations more than doubled, reels reached over a third of a million people, and it showed up where it counts — at the table.
25%
sales growth vs the same period last year
If you run a restaurant in Chicagoland, we can do the same thing for you. Let’s talk growth.